Polly Klaas Foundation 30 second PSA from Gordon Productions on Vimeo.

The Polly Klaas Foundation honored its 20th anniversary with a series of PSAs that demonstrate how PKF supports families and helps find missing children. It's an emotional spot because of the memory of Polly and the impact she left on the people of Petaluma and the Bay Area.

We shot the spot at a small school with the rolling hills of Petaluma in the background. The spot was broadcast during the Olympics.